SUMMARY
APPROACH
A total of 12 title card designs were designed after different sports that's featured on Sports Interaction Candian online betting service. Mimicking the motion of a slot machine, each title card filters through and lands on a different title card in each TV spot, always leaving audiences wondering where it's going to go.
Project completed at Juniper Park\TBWA
CREDITS
Project Panel
CBC - Brand RefreshBrand Refresh
CIBC 'Ambitions Made Real'Brand Platform
Sports InteractionDesign and illustration
Nissan AriyaApparel
Juniper Park Holiday Cards3D Design, Motion
GoDaddy Bridge CampaignDigital Design
3D Collection3D Design
Animation BootcampSchool of Motion
Off Leash MagazineEditorial Design